Salman Khan was one of the first actors who made the 100 crore club popular in Bollywood. It started with his hit film Wanted, and kept going with every other film.
This also started the popularity of tracking box office collections for films, making this another parameter for the success of a film. Before this, not many people focused on what a movie actually made in sales.
The problem however began when people started expecting all hit movies to take in 100 crores in the first weekend itself. Unfortunately, even Salman isn’t good enough to do that every time.
This is what happened this time, when his film Tubelight received such bad reviews that it barely made 60 crores in it’s opening weekend. Even the usually auspicious Eid release wasn’t able to help.
But everything was not for naught, as the film has finally crossed the 100 crore mark, even if it took it a few more days. The milestone was achieved on Wednesday, when the film collected 10 crores. This pushed the overall collection to 105.86 crores.
Movie trade expert Tarana Adrash gave his views on this scenario. ”In the case of Tubelight, the content has not been appreciated, that is the main point. Some people are saying they don’t want to see Salman in a different role now that may not be true because even in Sooraj Barjatiya’s Prem Ratan Dhan Payo he did something different, then in Bajrangi Bhaijaan again he was different, nothing like his earlier films. In Sultan, he was a shattered man who bounces back.”
”So in all these three films, Salman played different roles. His fans have accepted because the content was solid.Sultan collected Rs. 30 crore plus for the first five days when it released and on Eid, which is supposed to be Salman’s strong date at the cinemas, we saw a dip in the collections.”
This leaves us with mixed emotions, as we don’t know whether this is just a one off incident. Or is Salman’s popularity finally reaching the limits of what can be achieved with a sub par film. Tell us your views in the comments.